Niche Job Boards: Turning Bad Habits into New Year’s Resolutions and Hires
By admin | December 17, 2007
Many of us make all kinds of professional resolutions on Jan. 1, but by the end of the month, they mainly fall to the wayside. How can we make our resolutions stick? One way is by creating new (better) habits. And fortunately, there are some common Niche Job Board advertising, posting and sourcing bad habits that can be corrected with a New Year’s resolution.
The following are 4 Niche Job Board online job posting bad habits, resolutions and ideas on how recruiters, employers and Hiring Managers can quickly implement them:
· Posting Niche Job Board online job descriptions that are too long and wordy. And asking too many questions in your job description. Resolution: Remove unnecessary words or paragraphs from Niche Job Board online job postings. How to quickly implement: Think of your Niche Job Board online job posting as a face to face job interview and stick to providing 90% job related information.
· Posting your Niche Job Board job under the wrong category. This will cause confusion among potential candidates if your Niche Job Board description says one thing but the category it is under does not match it. For example, if the job description is for an Accountant, do not put it under a Senior Financial Analyst title. Resolution: Double check job title and description are listed under the proper job category to be searchable by the best qualified candidates. How to quickly implement: Use the knock out factor. Per the previous example, if the candidate must have accounting skills such as journal entries then do not post the job under the Senior Financial Analyst category.
· Posting your job on the wrong Niche Job Board. For example, Windows is very broad. Do not post a Windows .net Developer job on a job board for Windows Device Drivers. They are two different jobs requiring different skill sets. This can set your job search back 30/60/90 days depending on how long you posted the job on the wrong job board. Resolution: Understand the target audience of the Niche Job Board you are posting to. How to quickly implement: Create a Niche Job Board posting cheat sheet indicating possible target audience such as Database Developers or SQL Developers.
· Blasting your job opportunity over technical discussion groups. That is not the place to solicit people about your opportunity. Resolution: Treat forums and discussion groups as a valuable resource by partnering with the forum and getting them to help you help their members. How to quickly implement: Reach out to the forum and ask for the proper protocol for reaching their forum members. Many of them have certain areas of the forums designated for jobs.
The above Niche Job Board online job posting bad habits left unchecked could possibly cost you a hire. But implementing the simple changes above can help you reach your hiring goals that much quicker in the upcoming year.
Sending Love, Success and Happiness from The Realm~RLP
Post your job opportunities today
Topics: niche, networking, success, niche job boards, job marketing, post job free, job ads, blog, new hampshire, nevada, florida, texas, tennessee, wyoming, south dakota, recruiting strategy, niche job board trends, wyoming hiring trends 2008, texas hiring trends 2008, florida hiring trends 2008, new hampshire hiring trends 2008, south dakota hiring trends, tennesse hiring trends 2008, nevada hiring trends 2008, alaska hiring trends 2008, job board trends, business trends, recruiting trends, recruiting trends 2008, washington hiring trends 2008, hiring trends 2008, washington, co-worker, job search, income, jobs, free, job interview, job interview questions, job interview tips, job board, Startup, job seekers, post jobs, Entrepreneur, Technology, Business, Entrepreneurship, job interview answers, job interview practice, online recruiting ads, online recruiting, headhunter, job boarders, employee, job weakness, employer, job growth, career, job interview video, Search Trends, job offer, dream job, hiring manager, Uncategorized | No Comments »
Employers Niche Job Board Wish List
By admin | December 6, 2007
The Twelve Days of Christmas is a famous Christmas carol known for listing 12 curious gifts. I created the following ‘Online Recruiting’ parody for Employers, Recruiters and Hiring Managers regarding recruiting and hiring gifts that could make the 2008 Hiring Outlook bright:
On the 1st day of Christmas my true love gave to me, a Hire in a pear tree.
On the 2nd day of Christmas my true love gave to me, 2 Job Offers and a Hire in a pear tree.
On the 3rd day of Christmas my true love gave to me, 3 Rounds of Interviews, 2 Job Offers and a Hire in a pear tree.
On the 4th day of Christmas my true love gave to me, 4 References, 3 Rounds of Interviews, 2 Job Offers and a Hire in a pear tree.
On the 5th day of Christmas my true love gave to me, 5- Years- Experience! 4 References, 3 Rounds of Interviews, 2 Job Offers and a Hire in a pear tree.
On the 6th day of Christmas my true love gave to me, 6 Certifications, 5- Years- Experience! 4 References, 3 Rounds of Interviews, 2 Job Offers and a Hire in a pear tree.
On the 7th day of Christmas my true love gave to me, 7 Qualified Candidates, 6 Certifications, 5- Years- Experience! 4 References, 3 Rounds of Interviews, 2 Job Offers and a Hire in a pear tree.
On the 8th day of Christmas my true love gave to me, 8 Phone Screens, 7 Qualified Candidates, 6 Certifications, 5- Years- Experience! 4 References, 3 Rounds of Interviews, 2 Job Offers and a Hire in a pear tree.
On the 9th day of Christmas my true love gave to me, 9 Resumes, 8 Phone Screens, 7 Good Qualified Candidates, 6 Certifications, 5-Years- Experience! 4 References, 3 Rounds of Interviews, 2 Job Offers and a Hire in a pear tree.
On the 10th day of Christmas my true love gave to me, 10 Social Networks, 9 Resumes, 8 Phone Screens, 7 Qualified Candidates, 6 Certifications, 5-Years- Experience! 4 References, 3 Rounds of Interviews, 2 Job Offers and a Hire in a pear tree.
On the 11th day of Christmas my true love gave to me, 11 Job Boards, 10 Social Networks, 9 Resumes, 8 Phone Screens, 7 Qualified Candidates, 6 Certifications, 5 -Years- Experience! 4 References, 3 Rounds of Interviews, 2 Job Offers and a Hire in a pear tree.
On the 12th day of Christmas my true love gave to me, 12 Job Openings, 11 Job Boards, 10 Social Networks, 9 Resumes, 8 Phone Screens, 7 Qualified Candidates, 6 Certifications, 5- Years- Experience! 4 References, 3 Rounds of Interviews, 2 Job Offers and a Hire in a pear tree.
…Don’t worry, I did NOT record a version of me singing!
Sending Love, Success and Happiness from The Realm~RLP
Post your job opportunities today
Topics: niche, networking, niche job boards, job marketing, recruiting strategy, job ads, blog, new hampshire, texas, nevada, tennessee, south dakota, wyoming, niche job board trends, business trends, wyoming hiring trends 2008, texas hiring trends 2008, florida hiring trends 2008, new hampshire hiring trends 2008, south dakota hiring trends, tennesse hiring trends 2008, nevada hiring trends 2008, alaska hiring trends 2008, recruiting trends, job board trends, recruiting trends 2008, hiring trends 2008, washington hiring trends 2008, florida, alaska, jobs, workplace, income, job search, career, job interview, job board, Startup, job seekers, post jobs, Entrepreneur, Technology, Entrepreneurship, recruiters, Search Trends, headhunter, hiring, job boarders, employee, washington, client, online recruiting ads, online recruiting, hiring manager, job offer, dream job, CEO, employer, Uncategorized | No Comments »
Niche Job Board Outlook 2008: NoStateIncomeTaxJobs.com is Moving on Up
By admin | November 28, 2007
I am on cloud 9 about NoStateIncomeTaxJobs.com of late. Why all the glee? Well, we have doubled our daily unique visitors for the last 2 months. And you may recall this past September, I blogged about my joy over our Alexa ranking moving from 7 million to 960,000 in 21 days. Now, just over 2 months later, our Alexa ranking is 275,305. All told, in only 3 months, NoStateIncomeTaxJobs.com has jumped from 7 million to 275,305—a growth spurt fueled with zero dollar advertising and marketing budget.
As 2007 draws to a close and we focus on our Niche Job Board’s outlook for 2008, I think about the fact there are millions of websites and thousands of general and niche job boards on the internet and ranked on Alexa. And our start-up Niche Job Board which focuses exclusively on job opportunities in Alaska, Florida, Nevada, New Hampshire, South Dakota, Tennessee, Texas, Washington, and Wyoming has a growing existence among them all.
I know Alexa is not perfect as it is based primarily on internet users utilizing the Alexa tool bar. But there are literally tens of millions of people using the Alexa toolbar. That, coupled with our own unique visitor traffic stats, is a pretty good indication for us we are steadily moving in the right direction.
We have recently streamlined the registration process for job seekers so they can quickly take advantage of job opportunities advertised by preferred employers in the nine states that currently do not tax income on personal wages. We have also introduced a new a Royal Treatment Quick Job Posting service for employers, recruiters and hiring managers—-we will do the job posting for them and they don’t even have to register.
Going into 2008, there will be additional significant changes and improvements on this Niche Job Board including an increase in partnerships, focused content, cross marketing and job opportunities. Stay in touch or introduce yourself as we keep this momentum going.
Sending Love, Success and Happiness from The Realm~RLP
Post your job opportunities today
Topics: job marketing, niche job boards, job ads, post job free, niche job board trends, recruiting strategy, niche, networking, wyoming, south dakota, new hampshire, blog, success, alexa, business trends, job board trends, wyoming hiring trends 2008, texas hiring trends 2008, florida hiring trends 2008, new hampshire hiring trends 2008, south dakota hiring trends, tennesse hiring trends 2008, nevada hiring trends 2008, alaska hiring trends 2008, recruiting trends, nichee job board trends, recruiting trends 2008, hiring trends 2008, washington hiring trends 2008, tennessee, texas, money, jobs, income, job search, Search Trends, career, job board, Startup, job seekers, post jobs, Entrepreneur, Technology, Business, Entrepreneurship, job offer, hiring manager, employee, job boarders, washington, alaska, nevada, florida, headhunter, hiring, job growth, USA TODAY, employer, online recruiting, online recruiting ads, Uncategorized | No Comments »
Online Recruiting Trends: Do Not Post Your Job Openings On Niche Job Boards Until You Ask Yourself These 5 Questions
By admin | November 19, 2007
1. Do your job opportunities appeal to the target audience of the Niche Job Board? If your job description was written and used for local newspapers, general job boards or your own job board….dump it. Now take the time to modify it to make it appeal to the job seekers you want to influence on the niche job board.
2. Is your Niche Job Board job advertisement authentic? The qualified job seeker should not feel your job description is ‘forced’. Instead, it should convey a subtle message about the personality and principles of your organization.
3. Is your Niche Job Board job advertisement exclusive to you? If your job description is not exclusive to you, you may in fact be helping your competitor recruit talent away from you. To find out whether or not your job description is indeed exclusive, try the following brief experiment: Select one of your job descriptions and insert the name of your competitor. If your job description is
just as effective, it is not exclusive enough.
4. Are your job opportunities relevant to the job seekers Niche Job Board’s audience? Your job description should be written with the job seekers point of view in mind. It should tell a job seeker why they should apply for your job opportunity. In a nutshell, the job description you post on a Niche Job Board should answer the job seeker question, “What will applying for and becoming a
candidate for this position do for me?”
5. Are you prepared to be persistent? It can be difficult to win the confidence of a Niche Job Board’s community of job seekers. However, you can go a long way in establishing credibility and familiarity with them by a conducting a consistent job marketing campaign planned over a period of time.
The five tests above will help ensure you speak to the spirit of the Niche Job Board you are posting to and advertising on. And when
you apply the tests above, you will influence Niche Job Board job seekers to not only desire a job opportunity but to want your job opportunities.
Sending Love, Success and Happiness from The Realm~RLP
Topics: florida, nevada, texas, tennessee, washington, client, headhunter, job boarders, employee, south dakota, wyoming, post job free, recruiting strategy, niche job board trends, job ads, job marketing, new hampshire, niche, niche job boards, online recruiting ads, online recruiting, income, job search, free, jobs, workplace, job seekers, Business, job board, job interview, recruiters, work, job growth, employer, CEO, work life balance, Search Trends, job offer, hiring manager, post jobs | No Comments »
Niche Job Board Trends 2008: What’s The Appeal for Employers-Part 2 of 2
By admin | November 9, 2007
Employers, recruiters and Human Resources professionals have many options today when it comes to their online recruiting strategies, including their own websites. They also use one-stop shop general job boards to cast wide nets online. So why will professionals with staffing needs, big and small, continue to advertise their job openings on Niche Job Boards as well? Because there are 3 things Niche Job Boards offer them that general job boards do not:
1. Niche Job Boards give employers a chance to show genuine recognition and acknowledgement of the job seekers’ individual point of view. For employers, the simple measure of advertising their job opportunities where job seekers actually are illustrates a sincere regard for the job seekers’ perspective. Where employers advertise their job opportunities may leave an impression about the character of their entire organization and may influence subsequent thoughts of their organization. It’s an opportunity for employers to create an immediate applicant experience and make a great first impression.
2. Niche Job Boards allow employers to develop a relevant dialogue with job seekers regarding their skill sets on a surface level as well as their likes and dislikes on a deeper level. The very function of Niche Job Boards magnifies the less obvious for employers while enhancing the development of the relationship— a valuable aid in the introduction to and recruitment of the applicant.
3. Niche Job Boards may give employers hints about the job seekers’ self- interests. In a subtle way, prospective employers must, at some point, concern themselves with the job seekers’ personal considerations. Niche Job Boards where employers find applicants can also be used as a step to begin to understand the job search process from job seekers viewpoint even allowing employers to modify their online job advertising process accordingly. Just a mere glimpse can contribute to the overall success of the employers’ online recruitment strategy.
General job boards help assemble pools of representative applications for employers to sort through. It’s a purpose. However, a critical purpose of Niche Job Boards is to support the job seeker and further his interest as well as to contribute to the success of the employers’ online recruiting strategies. Let’s face it: job seekers are interested in improving their lives either socially, economically or both. Employers are interested in improving their overall business position. The aim of recruiting is to uncover and select the ‘right’ person for the ‘right’ career opportunity. And naturally no person is in the ‘right’ job until their own interests as well as the interests of their employer are being met.The superstructure of Niche Job Boards organically highlights the interests and abilities of the individual job seeker for employers just a little further than general job boards do. And the employers, recruiters and Human Resources who can uncover the interests of the job seeker and relate those interests with their job opportunity is taking the most advantageous approach from all view points. Niche Job Boards will continue to be an effective advantage.
Sending Love, Success and Happiness from The Realm~RLP
Topics: alaska, florida, nevada, texas, washington, employee, hiring, headhunter, job boarders, portland, tennessee, south dakota, job marketing, job ads, recruiting strategy, niche job board trends, niche job boards, niche, wyoming, new hampshire, blog, success, attrition, online recruiting ads, workplace, jobs, income, job search, job board, article, job seekers, Entrepreneur, Business, Startup, job interview, career, work, job growth, employer, online recruiting, dream job, work life balance, recruiters, job offer, hiring manager, post jobs | No Comments »
Niche Job Board Trends 2008: What’s The Appeal for Job Seekers-Part 1 of 2
By admin | November 2, 2007
Why do job seekers continue to post their resumes for free on Niche Job Boards when there are huge general job boards out there with all-purpose appeal? Well, there are 3 things Niche Job Boards do for job seekers that general job boards don’t:
1. Niche Job Boards at least attempt to assist job seekers in their job search process from the individual job seekers point of view. Even though a Niche Job Board can’t know all their viewpoints and the ones they do discover aren’t perfect, they make an effort to enhance the job search process for the individual job applicant.
2. Niche Job Boards support the self esteem of job seekers. During the job search process, job seekers who know their value and the value their skills can bring to a prospective employer do not want to be ‘lost in the sauce’ of general job boards.
3. Niche Job Boards show respect to job seekers by allowing the amplification of some specific skills/interests/tassel factor in addition to the job opportunity.
General job boards have their purpose—-for standard job applicants and standard employers that is. Niche Job Boards, on the other hand, allow particular job seekers to approach the job search process from their individual perspective-developed by their personal and professional experience, mindset , self confidence and character.
Yes, Niche Job Boards will continue to be part of the online job search trend by certain job seekers and online recruiting trend certain employers for one primary reason: there is no such thing as a typical job seeker or typical job opportunity.
Niche Job Boards simply offer a better way for applicants and employers to passively attract each other and to actively seek each other out above the noise of broad job boards. How appealing for the applicant and the employer with the advertised job opportunity. As a result, niche job boards ultimately have their purpose as well.
Sending Love, Success and Happiness from The Realm~RLP
Topics: florida, nevada, texas, tennessee, alaska, washington, job boarders, employee, client, co-worker, wyoming, new hampshire, job ads, post job free, recruiting strategy, niche job board trends, job marketing, niche job boards, blog, success, niche, passion, hiring, online recruiting ads, workplace, jobs, money, income, job board, article, post jobs, job seekers, Technology, Business, job search, career, dream job, work, employer, online recruiting, work life balance, hiring manager, recruiters, Search Trends, job offer, Uncategorized | No Comments »
8 Reasons Niche Job Boards Do Not Work And How To Fix It
By admin | October 4, 2007
I’m tired of hiding it. I’m going to let you all in on a little company dilemma. We are facing the weirdest situation as a startup niche job board: we are receiving positive feedback about the idea for NoStateIncomeTaxJobs.com and we are generating steady, increasing traffic.
Yeah!
However, at the same time, I am hearing “Niche job boards just do not / did not work for us” from employers and recruiters. In fact, I heard that just yesterday from a seasoned recruiter.
My mental reaction? ‘Ouch! That hurts.’
Then, ‘Eeeek! That’s scary.’
After digging deeper yesterday and today and asking some recruiters and employers specific questions about their past niche job board experiences-and receiving some pointed answers-my reaction quickly changed to ‘Hmmm…..Perhaps they’re right.’ And as the founder of a niche job board myself, I guess I’m partially to blame for the ‘Niche job boards do not work’ mantra. But I would also like to be part of the solution for why niche job boards can and do work.
· Statement: “I tried a niche job board for 30 days and it didn’t work.” Thoughts: A niche job board should be used long enough to see if posting on the niche job board adds value to your overall recruiting strategy. A fix: If a job board doesn’t advertise it, recruiters and employers can request pricing and package incentives from niche job boards. They can explain they need a generous amount of time, longer than a 30 day instance, because it would help to get a better feel for the kind of job seekers using the site and responding to their opportunities.
· Statement: “I don’t get enough responses.” Thoughts: Niche job boards are usually built to target people, skill sets, geography, etc. so they can reap different quantity results for recruiters and employers than general job boards. A fix: Niche job boards require a different mindset from recruiters and employers than when posting on general job boards. Valuing the quality of the responses received from niche job boards versus the quantity is important because all you need is one talented candidate to respond and apply. In the end, it doesn’t matter if that talented candidate was 1of 2, 1 of 20 or 1 of 200.
· Statement: “I tried the niche job board mentioned in all the business journals and I didn’t get squat I could use.” Thoughts: Posting on a niche job board just because it is the trendy, ‘flavor of the month’ is unlikely to give the results you are seeking. A fix: Recruiters and employers can try posting on select niche job boards with a defined ‘purpose’ or that makes a difference to job seekers.
· Statement: “I didn’t feel like anyone cared if I used the job board or not so I just stopped using it.” Thoughts: Even though we can and do automate a lot of functions, it can unintentionally leave clients and customers feeling like they are alone and not valued. A fix: If a niche job board does not assign a representative to you, no matter how often or how many jobs you post, request one.
· Statement: “When I complained I wasn’t getting any resumes, they told me to change my ad! What do they know? That job ad received responses on another job board.” Thoughts: Although recruiters and employers are the experts about their job openings, one size does not fit all. Flexibility is key. A fix: Consider changing the job advertisement to conversate with the audience of the niche job board if it doesn’t already do so. A niche job board that is not overly saturated with the same kinds of ads saying the same thing over and over can be attractive to job seekers and an opportunity for recruiters and employers.
· Statement: “I don’t like using niche job boards no one else in my industry is advertising on. It must not be any good.” Thoughts: Niche job boards are an opportunity for employers and recruiters to get ahead of the crowd instead of following it. A fix: Get out of your comfort zone and venture to where your job seekers are searching for jobs and information affecting their careers and lives because you want to be where your competition is not.
· Statement: “I’ll give your niche job board a try if I don’t get anything good from the ad I just placed in the paper.” Thoughts: Niche job boards could support job advertisements online and offline. A fix: Incorporate niche job boards it into the overall recruiting strategy from the beginning of your job marketing campaign because you want to find the best candidate not just the best available candidate. · Statement: “I am busy enough. I don’t any more time in my day to post to another job board.” Thoughts: I hear ya! Time is precious and your posting plate is full. A fix: Look for niche job boards offering to post for recruiters and employers. If they don’t have such a service currently in place, again no matter how many jobs you post or how often you post, ask them if they will still do the service for you-at least until you ramp up and get used to their system.
This list obviously doesn’t include all the reasons niche job boards do not/has not worked for recruiters and employers. Niche job boards are just not for anybody and everybody. They’re not meant to be. That’s what the general job boards are for. And all niche job boards are certainly not created equal. Yet, I do think niche job boards have their place.
Well, of course I do.
But I also view niche job boards as an opportunity to help recruiters and employers
· get clear about their open position.
· amplify their job opportunity to job seekers above your competitors’ noise.
· be a part of their job marketing solution
I predict niche job board trends will have niche job boards doing what they are intended to do—work for recruiters, job seekers and employers.
Let’s talk about how niche job boards can work better.
Sending you love, success and happiness from the realm~RLP
Topics: client, employee, washington, alaska, nevada, florida, oregon, portland, attrition, online recruiting ads, hiring, headhunter,